Liberty Development has completed over $150 million of complex hotel and residential development, re-development, repositioning, and renovation with a development objective that ensures projects are efficiently and cost-effectively designed. We are relentless in our pursuit to envision and bring to completion projects aimed at maximizing asset value and overall investment returns.
"Punit's focus to complete the project on time and within budget would make any developer envious. His company with him at the helm will reach great heights in the hospitality business. He is one of those rare individuals that does exactly what he says he will do with personal integrity." - Van Jernigan, La Quinta Inns & Suites
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Feasibility Studies
Analyze and verify feasibility studies
Assist in site selection and evaluation
Coordinate hotel demand studies
Prepare financial pro forma and alternatives
Prepare preliminary construction and related cost estimate |
Financial Packing
Develop modeling package to project operations revenue and expenditures
Coordinate hotel appraisal
Consult on financial package structuring
Develop financial package alternatives
Interface with lending institutions |
Acquisition
Develop and analyze long range
pro forma
Recommend appropriate financial structuring
Coordinate appraisals and market studies
Prepare marketing materials
Prepare loan packages
Utilize extensive contracts in the sale of hotel properties
Locate potential hotel acquisitions |
Planning/Design
Design rooms, food and beverage area and/or meeting facilities to fit target markets
Coordinate architect, engineer, land planner, and/or interior designer
Coordinate layout/procurement of hotel furnishing, kitchen and lounge equipment,
laundry equipment, and commercial area furnishings
Develop all computerized areas
— front desk, energy management,
restaurant, administration
Recommend the telephone system, key and lock system, and audio visual system |
Construction Management
Function as construction manager (fee basis)
Act as general contractor (fee basis)
Coordinate input with architect, engineer, etc.
Consult with owner on bids, changes and/or selecting General Contractor
Take bids on project
Perform pre-opening inspections and punch list for hotel |
Interior Design
Interview and select the design firm
Assist the interior design firm with the furnishing selections:
– lobby, corridors and meeting rooms
– rooms
– restaurant and lounge |
Pre-opening
Create and implement the pre-opening marketing plan
Assemble pre-opening budgets (working capital, food, beverage, linens, china, etc.)
Recruit, interview, and hire all key management and sales personnel
Train all key personnel
Interview and select advertising agency
Establish definitive objectives and action plans for all departments
Obtain business licenses to include restaurant, bar and signage
Develop pricing for rooms, food and beverage
Develop specifications and bids on building insurance
Coordinate the procurement of guest supplies and employee uniforms
Interface with potential hotel concessionaires
Develop employee benefit program and policy manual |
Hotel Operation
Develop strategic marketing plan with budget and action plans
Establish aggressive sales effort for each target market segment
Employ "pull" strategy to stimulate customer through innovative programs:
– Frequency Traveler
– Frequent Stay Program
– Use of rapid transit media
Increase customer awareness with creative advertising
Perform daily management of property
Administrate all hotel policies
Set up goals/budgets for each department
Establish a preventative maintenance program
Create a bonus plan for key personnel
Human Resource support
Process all transactions including cash receipts, payroll, accounts payables,
payable, fixed assets and other journal entries
Produce monthly management reports
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